How to notify your customers of a price drop in WooCommerce

Price drop campaigns display pop-up notifications when your brand reduces the price of a product. Sending alerts to your visitors allows you to improve engagement and maximize sales on your website.

In this tutorial, we’re going to show you how to notify your customers about a price drop in WooCommerce. But first, let’s go over why doing so is good for your business.

Why notify customers of a price drop?

There are many benefits to using a price drop alert for your eCommerce store . Here are the top 3:

1. Re-engage visitors

When customers receive a web push notification informing them of a price drop, it helps re-engage them. The notification drives them back to your website, helping you improve engagement and collect user data.

2. Increase income

If customers are intrigued enough by your offer to click through to your website, they are likely to make a purchase. This moves visitors down the sales funnel and increases your business’ revenue.

3. Drive traffic to your online store

Visitors who receive an alert from your store have been waiting for a price drop. So when they finally receive a notification, they will be quick to navigate to your online store . This increases your site traffic and boosts your overall conversions.

Now that we know the benefits of czech republic phone number library using a price drop alert for your eCommerce store, let’s see how to make one for your WooCommerce site step by step.How to notify your customers of a price drop using PushEngage

In this tutorial, 7 best divi builder alternatives for your website (compared) we are going to alert customers of a price drop using PushEngage .

PushEngage is the best web push notification plugin for WordPress. It makes it easy to create web push notifications that appear in visitors’ browsers and take them back to your fanto data website.

With PushEngage’s

Growth or Enterprise plan, you’ll have access to their Price Drop Alert feature.

Customers choose the price range they want for a particular product. If the price of that item drops, they receive a push notification alert that sends them back to that brand’s website.

It takes just 15 minutes to create a Price Drop Alert campaign from start to finish. It’s a quick and easy way to stay in touch with your customers and encourage them to continue visiting your website.

Learn more in our full PushEngage Review .

Let’s start with how to set up a price drop campaign for your website using PushEngage.

Step 1: Create a PushEngage account

Sign up for PushEngage by selecting either the Growth or Enterprise plan. Once done, you can log in to your PushEngage account to get started.

Step 2: Create an alert

In the left menu of the dashboard, go to Campaign » Activated campaigns:

Here, you can click the “Create New Activated Campaign” button to access all available campaign types.

Here you will see a menu of blocks with different campaigns you can set up, including:

• Custom campaigns
• Navigating Abandonment
• Abandonment of the car
• Price drop
• Stock alert

Let’s choose to create a new price drop campaign.

This will create a campaign for you that you simply need to customize. You will be redirected to a page where you will see the new campaign.

First, you can choose when this notification is sent. You can choose to send it immediately after the user subscribes, or wait a few days.

You can then

click on the small arrow icon on the far right to edit the content of this campaign.

You can also set up new notifications targeting multiple products and URLs here.

Now when you edit your campaign, you’ll see a form that allows you to add a notification title, message, URL, and image.

You’ll see a preview of your campaign on the right. You can also send test notifications to make sure your campaign looks great.

Once you’re done, click the Activation Settings button to go to the next step. Here you’ll see options to change the campaign’s expiration. You can choose a set number of days or a specific time to run a sale. The default is 30 days, but you can change it at any time.

Here you can also control when the notification is sent. So if the price drops by $10 or 10%, a push notification will automatically be sent to your audience.