How to create a popup in WordPress (step by step)

Popups can help you grab a visitor’s attention to take an action, such as signing up for a newsletter, purchasing something, visiting a flash sale, etc.

There are so many possibilities with popups! In this tutorial, we will show you the best way to create a popup in WordPress.

Things to know before creating a popup in WordPress

Not long ago, pop-ups had a bad reputation for being intrusive, pushy, and annoying. And rightly so. Websites abused pop-ups and displayed them wherever they could.

This type of strategy will not boost conversion rates, but it may drive your visitors away from your site.

Instead, you’ll need to target your customers at the right time and place, where they’re most likely to convert. By showing them a relevant offer or call to action, you’ll have a better chance of converting them into subscribers and customers.

To create beautiful popups that actually work and bring results, we recommend using a powerful tool like OptinMonster .

OptinMonster is hands down the best popup creation plugin for WordPress. It allows you to create any type of lead generation or conversion campaign on your site. This means that you won’t be limited to popups. You can also create floating bars , slide-ins, scrolling boxes, inline forms, full-screen mats, and much more.

OptinMonster works with any website, including Shopify, BigCommerce, and HTML sites. For WordPress and WooCommerce sites, there is a dedicated plugin available in the WordPress repository. This allows you to access the OptinMonster popup builder directly from your website’s admin panel.

OptinMonster is designed to make it easy for anyone to create stunning campaigns without any design or coding knowledge.

There are beautiful templates that are responsive and ready to use out of the box. You will find a template for almost every marketing goal and holiday like Christmas and Black Friday.

Once you choose a template, you can customize it using the simple drag-and-drop campaign builder.

The main reason we recommend OptinMonster is because it includes powerful targeting rules and campaign triggers. Some of them include:

• On Click – Display a popup when a user clicks a button, link, or image.
• Scroll Depth : Engage with visitors interested in your content.
• Geolocation : Engage with visitors based on their local area
• Date and time – Schedule campaigns to appear on specific dates and times.
• Exit Intent : Recover Abandoning Visitors
• Page Level : Tailor campaigns to page intent

And these are just a few popular rules. Within OptinMonster, you’ll get complete control over where, when, and to whom your popup appears.

In addition to all this functionality, OptinMonster integrates seamlessly with email providers and other marketing tools.

Once your popup has received some engagement, OptinMonster tracks its performance and gives you valuable insights to see how many people have seen it and how many have converted.

Ready to learn how to make a high-converting popup for hong Kong phone number library your WordPress site? Let’s dive right into the tutorial.

The correct way to create a popup in WordPress

To follow this tutorial, you will need to sign up for an OptinMonster account .

OptinMonster doesn’t have a free version, 9+ top fomo plugins to boost conversions in wordPress but their plans are affordable and worth every penny. You can get started for as little as $9 per month with a 14-day money-back guarantee.

After signing up, head to your WordPress site and install the OptinMonster plugin .

This is a WordPress connector plugin that is available for free in the WordPress repository.

When you activate the WordPress plugin, an automatic setup wizard will appear to help you connect your site to your OptinMonster account.

If you need further help, please follow this tutorial: How to Connect OptinMonster to WordPress .

Once set up, you can access the OptinMonster dashboard from your WordPress admin panel and start creating campaigns.

This is an example of the type of popup we’ll be creating today. It’s designed to get website visitors to subscribe to newsletters by offering them a lead magnet.

Keep in mind that OptinMonster has tons of templates so you can choose a whatsapp number design that fits your marketing goals. You can create any type of popup including discount, sale, notification, contact form popups, and more.

Step 1: Create a Popup Campaign

In your WordPress dashboard, open the OptinMonster plugin page. Here you’ll see the different campaign types available. Let’s go ahead and select a ‘popup’ campaign.

This will open the template library where you can search, preview, and select the template you like best. For this tutorial, we’re going to choose the Magnet template which comes pre-loaded with an optin form, CTA, and a stunning image.

Feel free to choose any template you like. For all pop-up themes, the steps below will remain the same.

When you choose a template, OptinMonster will ask you to add a name so you can identify the new popup later in the list of campaigns you create. Then, hit the ‘Start Building’ button.

You will now be inside the OptinMonster campaign builder where you can customize the design of your popup.